a word or piece of text in which the design and layout of the letters creates a visual image related to the meaning of the words themselves—from French ‘calligramme’, coined in 1918 by the French poet Guillaume Apollinaire—from ‘calligraphie’ and ‘idéogramme’
‘anything for a quiet wife’ (1875)—jocular variant of ‘anything for a quiet life’ (ca. 1620), which expresses concession or resigned agreement, to ensure one is not disturbed
1911—‘Damaged Goods’, translation of ‘Les Avariés’, by French dramatist Eugène Brieux, about the dangers of ignorance concerning sexually transmitted diseases
USA—from Republican slogan during the 1928 presidential campaign—‘a chicken in every pot’: from a declaration attributed to King Henri IV of France (1553-1610)
2017-18: when confronted by nurses, both British Prime Minister and French President justified austerity policies by arguing that there is no magic money (tree)