The Guardian’s mystery man’s adventures
1983—a mystery man whom the British journalist Alan Rusbridger challenged (as a prank) The Guardian’s readers to identify in order to claim a £10 book token
Read More“ad fontes!”
1983—a mystery man whom the British journalist Alan Rusbridger challenged (as a prank) The Guardian’s readers to identify in order to claim a £10 book token
Read More1973—a mystery man the Daily Mirror has challenged its readers to identify in order to claim prize money—‘Chalkie’ typical epithet for people surnamed ‘White’
Read Moresaid as a jest after the departure of a person or persons regarded as untrustworthy—apparently coined by the English lexicographer Samuel Johnson (1709-1784)
Read More1927—a mystery man The Westminster Gazette’s readers were challenged to identify in order to claim prize money—‘Lobby Lud’: the Gazette’s telegraphic address
Read MoreUK, 1910—extended form of ‘going strong’ (continuing to be healthy, vigorous or successful)—from the advertising slogan for Scotch whisky Johnnie Walker
Read MoreUSA, 1929—said to a man to mean ‘you need a haircut’—from the conventional image of male musicians wearing their hair long
Read MoreUSA, 1944—sarcastic remark used in exasperation at an impatient motorist who persistently toots their horn—likens the motorist to a child in a toy car
Read MoreUK and USA, World War One—borrowing from French, literally ‘it is war’—expresses acceptance of, or resignation at, the situation engendered by war
Read MoreUK, 1914—from a poster showing Lord Kitchener, Secretary of State for War, used in the recruitment campaign at the beginning of World War One
Read MoreNorth America, 1943: used of owners of professional baseball teams—Britain, 1958: used of the franchises granted for running commercial television stations
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